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Using motion to spark commotion

Sometimes a picture just isn’t worth a thousand words. To truly capture, embody and empathize with a brand, it may be necessary to add a new dimension or creative interpretation in order to disrupt the status quo. Consumers are impatient, visual creatures craving for thumb-stopping, share worthy content. So, it is vital for brands to reimagine the mundane and breathe life into their narrative.

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Expertise

Craft curated experiences

Let’s get right down to it. Loving what you do is great, but so is loving the results you produce. Lucky for you, we’re a fan of both.

Image by Jr Korpa

Animation / interactive media

Animation
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How we can help

We can help you retell your story through motion and animate complex bits of information to provide engaging visualizations for viewers:

  • Create intricate logo animations and brand stories using motion graphics

  • Illustrate complex workflows and business processes using whiteboard animations
  • Compliment video assets with elaborate transitions and dynamic slate templates
  • Bolster social media content with quick snippets of animated messaging for promotional campaigns
  • Develop interactive touch points for consumers to engage with in the physical and digital space
  • Leverage virtual reality (VR) and augmented reality (AR) technology to recreate branded environments
Image by Ishan @seefromthesky

Content planning

Content Planning
Image by Dollar Gill

Rise above the white noise, everywhere

A multi-faceted content plan is an integral component of your marketing strategy.  As diverse as today’s communications channels are, so must be the tactics for engaging your target audiences.  It’s not enough to create one version or one message for all mediums.  We need to think in terms of digestible content that is scalable and customizable for different uses and objectives.  Think mix and match, if you will.

Over the top, in the best way possible

It is estimated that we see as many as 4000 ads per day.  How does a business with a modest budget ever get noticed with all this going on?

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As its name implies, guerrilla marketing is unexpected, imaginative and personal.  Grassroots, on-the-street promotions are cost-efficient means for businesses to directly interact with their desired customers.  The result being an indelible memory tied to your brand.

Image by Hans M

Immersive guerilla marketing

Immersive
Image by Adam Solomon

How we can help

We can help ensure an organized and effective plan for creating and distributing your brand’s content across multiple platforms:

  • Devise a mix of written, visual, audio and experiential creative elements suited for the variety of traditional and digital platforms

  • Streamline content creation with efficient production sessions
  • Maximize the life of your creative investment
  • Captivate with messages that speak directly to your target audiences in the context of how they consume media
  • Craft corporate-wide content guidelines to maintain integrity of your brand
  • Manage content collaboration between public relations, advertising, social media and onsite marketing efforts
Image by 🇨🇭 Claudio Schwarz | @purzlba

Photo / video production

Photo
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How we can help

We can help identify your primary audiences, determine their media consumption habits and devise a data-driven strategy to creatively engage them.

  • Discover primary and secondary audiences with largest impact on bottom-line

  • Measure consumer traffic patterns on website, search engines, business listings and social media pages
  • Assess media consumption and entertainment habits to create narratives for defined audiences
  • Develop understanding of core business goals, challenges, opportunities, influences and market trends
  • Construct market research studies to garner awareness, perception, behavioral and demographic insights
  • Review existing creative, messaging and media placements for overall effectiveness

Capture the moment

Our constant exposure to content throughout our day has grown dramatically over the past decade. Our attention spans? Not so much. The key to introducing shareable content to any audience is maintaining the balancing act between different and relatable. We are habitual out-of-the-box thinkers, which allows us to throw ideas of all shapes and sizes against the wall to see what sticks.

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Conquer Market Entry

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Image by Christian Fregnan

Enhance Sales Operations

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Build Digital Presence

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Craft Curated Experiences

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Image by Edwin Andrade

Navigate Media Landscape

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Image by Sherman Yang

How we can help

We capture creative ideas as they unfold by applying scroll-stopping photo and video aspects to your brand messaging:

  • Build a photo and video library that complements your brand

  • Create video content that can offer a more dynamic narrative opportunity
  • Conceptualize and create mobile-specific content that keeps viewers engaged
  • Enhance messaging by utilizing visual and interactive forms of communication
  • Leverage asset libraries on content distribution channels
  • Capture aerial drone and 360 degree imagery to show new perspectives
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